I had to click the link just to find out what it said!
So in a way I guess it works (I get curious when I don’t get it) but in a way it doesn’t (I get frustrated when I don’t get it)…
Baffled by how many folks failed to even read it properly… Totally clear and effective to my eyes… this is one of the most fascinating logo designs I have seen in a long while. Love it!
90% of the population wouldn’t be able to read this if they didn’t actually know what it said. From a mass martket point of view you would have to fail this logo…imo
I saw it from a huge list of logos and I didn’t know it said play. It was the only one I went back to because I wanted to figure it out. I had to stare at it for a while but I got it and now I won’t forget it.
I think the concept is very fun! I don’t know how well it would work as an identity, but then again, it’s nice to see something so fun and subtle. It’s a nice change, and very playful.
If I didn’t knew it read play it would probably take me a very long time, if such time ever ended, to figure it out. The concept behind it is fine, but the execution not so much.
Simon Martens
May 08, 2009woooooooooooooooooooooow i was fascinated by this the moment i saw it, one of the best logo designs around for sure
Lisa
Apr 15, 2009I had to click the link just to find out what it said!
So in a way I guess it works (I get curious when I don’t get it) but in a way it doesn’t (I get frustrated when I don’t get it)…
Adorian
Apr 14, 2009I had no idea what it said
Tanoshism
Apr 14, 2009I read Flav… but I think it’s a nice concept, not sure it is readable enough though. I’m sure the average person wouldn’t read it right.
designer
Apr 13, 2009I couldn’t read it. I expected it to read something love related. Play and Hearts don’t go together imo
Jochen
Apr 13, 2009I read “PLAY” before I saw it was only hearts.
Vencedor
Apr 12, 2009Consider to add faded letters inside hearts. Will be more recognizable.
Joe Mamma
Apr 10, 2009This one jumped out at me. I read it immediately and it gave me a little tingle…!
I hope this is the logo for an adult toys company because it’s sensually erotic in a very soft, gentle way.
With Mark and Chris, I believe this was the best logo I saw from a pile of them from Smashing Magazine.
Did anyone notice it’s just hearts?! It’s perfect!
Chris
Apr 10, 2009Baffled by how many folks failed to even read it properly… Totally clear and effective to my eyes… this is one of the most fascinating logo designs I have seen in a long while. Love it!
Dave
Apr 10, 2009Not gonna lie, i was convinced it said Phd<3 …
Nick
Apr 10, 2009Who says they couldn’t add small, plain text below it that said “PLAY” so people would understand it right away?
I love it.
logo design brisbane
Apr 10, 200990% of the population wouldn’t be able to read this if they didn’t actually know what it said. From a mass martket point of view you would have to fail this logo…imo
Ghisus!
Apr 10, 2009It reminds me of pigeon logo.. http://www.pigeonbaby.info/index.php
Mark
Apr 10, 2009I saw it from a huge list of logos and I didn’t know it said play. It was the only one I went back to because I wanted to figure it out. I had to stare at it for a while but I got it and now I won’t forget it.
samantha
Feb 10, 2009it reads like pldv or plav, to me, first go around.
riotdesigner
Jan 23, 2009very good work. i’ve noticed the word play pretty soon… cool concept.
Natalie
Jan 22, 2009I think the concept is very fun! I don’t know how well it would work as an identity, but then again, it’s nice to see something so fun and subtle. It’s a nice change, and very playful.
skt
Jan 18, 2009i like it.
‘a’ and ‘y’ is not very clear. but all logos doesn’t have to be too obvious.
JC
Jan 17, 2009If I didn’t knew it read play it would probably take me a very long time, if such time ever ended, to figure it out. The concept behind it is fine, but the execution not so much.
Brandon Cox
Jan 16, 2009Not so sure about this one. I get it, but not sure I’d get it if I didn’t know it said Play. Cool for designers, not so much for public identity.